How Falk&Ross is stepping up, with you in mind Shifting gears
The blank apparel industry is moving fast, and so are your expectations. After a major management shift in 2024, Falk&Ross hit the brakes, stepped back, and started listening to you, our resellers. Now, after a year of digging deep into reseller realities, we are starting to roll out a transformation designed to make your business run smoother, faster and smarter. Over the next year you should start to see the first results. Here’s what’s happening behind the scenes, and what it means for you.
W hen the new management team stepped in, Falk&Ross didn’t rush into big statements or shiny promises. Instead, we spent twelve months doing the underrated hard work: paying attention to what our resellers want. Surveys. Panel discussions. In-depth interviews. Field conversations. Real talks with real customers. The result? A clearer-than-ever under- standing of what drives you as resellers, what keeps you up at night, and what would actually make a difference. “It’s not about change for change’s sake,” says Manu Mathys, Marketing Lead at Falk&Ross. “We’ve listened carefully to what you really need, and just as importantly, to what you don’t. Now, we’re working hard to put those insights into action.” Service in a higher gear We’re currently building an entirely new e-commerce platform, one designed to
shorten the distance between clicking order and focusing on your own business. “We want to save you time,” says Mathys. “Our digital presence is getting smarter, and combined with our investment in local sales teams across Europe, we’re getting closer to our goal every day.” In short: less hassle, more selling. Logistics at top speed The Falk&Ross logistic chain is getting a makeover. “Behind the scenes, we’re optimising our entire order and delivery chain,” Mathys explains. “Better logistics don’t just deliver boxes. They deliver peace of mind.”
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The goals are simple: • Reduce delivery times
• Increase stock quality and availability • Make fulfilment more efficient from warehouse to doorstep
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